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Elena Volkov

Freelance Content Strategist & Writer at Various Clients (Self-Employed)

Summary

Highly accomplished Freelance Writer and Content Strategist with over 6 years of experience crafting compelling narratives and driving audience engagement across diverse platforms. Proven ability to deliver high-quality, SEO-optimized content, persuasive copy, and editorial excellence for B2B and B2C clients. Adept at transforming complex ideas into clear, engaging, and impactful written communication, consistently exceeding client objectives.

Experience

Freelance Content Strategist & WriterVarious Clients (Self-Employed)
RemoteJun 2019Present
  • Developed and executed content strategies for 15+ clients, resulting in an average 25% increase in organic traffic and 10% higher conversion rates for key initiatives.
  • Authored over 300 articles, blog posts, whitepapers, and website copy pieces, consistently meeting tight deadlines and exceeding quality expectations.
Senior Content WriterMediaVerse Publishing
Los Angeles, CAJun 2017May 2019
  • Produced 15-20 high-quality articles per month for various online publications, contributing to a 20% increase in monthly page views across the network.
  • Mentored junior writers on SEO best practices and content optimization, improving team content quality scores by 15%.

Portfolio & Projects

E-commerce Blog Relaunch & Content Strategy
Mar 2022Aug 2023
  • Led the complete overhaul of an e-commerce brand's blog, developing a new content calendar and 50+ SEO-optimized articles.
SaaS Lead Magnet Series Development
Jan 2021Dec 2021
  • Conceptualized and wrote a series of 5 whitepapers and case studies for a B2B SaaS company, targeting enterprise clients.
Non-Profit Impact Report & Website Copy
Sep 2023Present
  • Crafted a comprehensive annual impact report for a leading environmental non-profit, showcasing key achievements and donor value.
  • Rewrote core website pages to improve clarity, engage visitors, and increase call-to-action conversion rates by an estimated 22%.
  • Ensured consistent brand voice and messaging across all digital and print materials for fundraising campaigns.

Education

University of Southern CaliforniaMaster of Arts in Professional Writing
Los Angeles, CASep 2017May 2019
  • Graduated with a 3.9 GPA, focusing on digital media and content strategy.
  • Awarded the Dean's Scholarship for academic excellence.
  • Published two short stories in the university literary magazine.
University of California, BerkeleyBachelor of Arts in English Literature
Berkeley, CASep 2013May 2017
  • Achieved Magna Cum Laude honors with a 3.8 GPA.
  • Recipient of the Departmental Citation for outstanding senior thesis on modern American literature.
  • Led the editorial team for the student newspaper, increasing readership by 15%.

Skills

Content Strategy & Creation
Content MarketingSEO WritingBlog Post CreationArticle WritingWhitepapersCase Studies
Copywriting & Editing
Persuasive CopywritingUX WritingProofreadingEditorial ReviewBrand Voice DevelopmentStyle Guide Adherence
Tools & Platforms
Google AnalyticsSEMrushAhrefsWordPressHubSpot CRMMicrosoft Office Suite
Research & Analysis
Keyword ResearchCompetitor AnalysisAudience ResearchData InterpretationTrend Analysis